Creative Operations highlights
I get the job done with grace
and patience - just call me the
"Velvet Hammer"
Scope level system
Challenge:
The creative team was seeing 160+ requests every month, but this number didn’t tell us enough about where we were putting our efforts. Leadership wanted a better way to understand what we were working on and stakeholders wanted clearer expectations of project process and timing.
Solution:
The scope level system is a method of categorizing creative requests according to a defined set of guidelines around process, approvals, deliverables, and creative complexity. The scope level system assigns a level to each project request we receive, spanning from 1 (most complex) to 4 (least complex).
Lets creative evaluate workload and priorities in a meaningful way
Clarifies expectations (both within creative and outside it) around process, approvals, and deliverables
Stitches together video, copy, and design into one system
Provides leadership better context around our work
Gives us all common language to use when discussing projects
Introduces a thoughtful approach to SLAs, using a range of days
Capacity helper
challenge:
The creative team is overworked and feeling burned out. It is difficult to understand who is available and who is busy. The requests keep coming in, and we don’t have the data to back us up in saying “no”. We needed a way to better understand capacity and protect the teams time.
Solution:
The capacity helper makes monthly estimates for an individuals availability, using nine months of time tracking data, including scope level hourly averages, administrative averages by role, PTO time, and a 10% buffer.
Distributes work more evenly across the copy and design team, using live data to make smart assignments
Helps us understand when we need to re-shuffle, hand-off work to a freelancer, get more support, or request more time
Protects the individuals time. Stakeholders can not request more than what we are capable of supporting
Monthly insights
coming soon